Who We Are
PotentiaCoach Limited is a community of HR and OD professionals, coaches and therapists with curiosity, wonder, and a deep love of enabling clients to connect with and step into living their fullest lives.
I’m Ali Dubbins. I started PotentiaCoach at a time of great personal challenge, embracing a long held calling to work with people in ways which allow the unlocking and flourishing of our hidden possibilities, our untapped gifts and potential. It was the beginning of my quest for creating sacred relationships allowing us to give our most coherent and authentic selves to how we live in wholeheartedness. It has been a colourful journey so far, and continues to delight, surprise, scare, and challenge me in how I live and learn. Recent study with Paul Francis and the Three Ravens College of Therapeutic Shamanism humbly reminds me to continue to engage in life with the practice of Shoshin – beginner’s mindset. The PotentiaCoach Limited ethos is best expressed in this quote from globally renowned coach Jennifer Garvey Berger, author of Unlocking Leadership Mindtraps and Simple Habits for Complex Times: “Development is not a race to the finish line. It is the journey of our lives. The way we come to see and re-see ourselves and the world around us.”
We act our lives based on our insights, awareness of, and wisdom from our conscious and unconscious life experiences. For some this may manifest as a drive for increased emotional and physical safety, living within the boundaries of what we have come to know as certain. For others, a curiosity to ‘enquire’ beyond the edges of what we know, more than a need to operate within the parameters of certainty. There is a constant tension between living our habits and patterns, and a desire to break through what we do at a conscious level and move towards being able to hold a space of ‘not knowing’ in order to find new ways of being. Our world has historically invested in ‘knowing’, believing that knowledge will enable us to be better at what we do.
It’s much deeper than this. We won’t solve our problems, individually or globally, with what we already know. We almost certainly won’t live into our dreams by standing on familiar ground. We need a new way of seeing things, exploring possibilities, if we are to discover more effective ways to live and work alongside each other harmoniously, compassionately, lovingly.
We are only prepared to be courageous with our vulnerability when we feel safe to do so. We inhabit a wider, intuitive sense of our potential when we feel we are held safely, with dignity, respect, and trust. This allows us to feel valued, and to ‘know’ that all of our being is held with love and compassion. These feelings are at the centre of how PotentiaCoach facilitators, coaches and therapists connect with our clients. We believe that if we are extending our own selves beyond our personal comforts, when we embody and practice what we coach, then our clients will feel they can too. This is the beginning of coherent collaboration in relational mastery. I continue to connect and work with wonderful practitioners with one thing in common – a curious desire to understand how and when we are open to change and growth, and what is required to journey on the path of discovery.
Our coaching community comes from all walks of industry and life: consulting, human resources and organisational senior leadership, coaching, therapy, public service, and private sector commerce. This rich collective of wisdom, experience, enthusiasm and expertise enables us to match members of our team to each of our clients’ needs, offering a depth of consulting, coaching, and therapeutic expertise. We invite you to read our profiles under Coaching.
“Wisdom is the forgetting of all that you know.” Arthur Schopenhauer
Co-collaboration
We believe in fully understanding our clients’ needs at the deepest level, whether large corporation, small enterprise, or private individual.
When we engage with a client, the first interaction is a detailed consultation during which both our client and we take the time to listen, understand and clarify needs and expectations, and to express these as meaningful outcomes to meet the client’s goals.
From this collaborative exchange of knowledge, thinking, and ideas, we may suggest a single development solution or for more complex, multi-faceted needs we may suggest a series of activities which we believe will enable effective, sustainable movement, change and results.
We work with corporate clients to produce a fully scoped proposal to meet requirements, remove their pain points, and deliver within timescales, budget and expectations.
We help private clients arrive at a personal coaching plan setting out the goals they wish to achieve and which can be accommodated within their work and life.
Accreditations & Memberships
Potentia’s coaches, therapists and facilitators are qualified and registered with the following professional bodies:
International Coach Federation
European Mentoring and Coaching Council
Chartered Institute of Personnel & Development (UK)
The Newfield Network (USA)
The Spiritual Companions Trust (UK)
The British Psychological Society (UK)
The Register of Competent Psychological Test Practitioners (UK)
The Law Society (UK)
UK Mediation & The Open College Network (UK)
The American Board of Hypnotherapy
The American Bureau of Neuro Linguistic Programming
TimeLine Therapy®Association (US)
Master Practitioner in Time Line Therapy™
The Institute of Leadership & Management (UK)
The Complimentary Therapy Association (UK)
The Usui Reiki Method of Natural Healing